Bhagavad Gita 7.25
I am not visible to all, for I am enveloped by the illusion of the Phenomenon. This deluded world does not know Me as the Unborn and Imperishable.
नाहं प्रकाशः सर्वस्य योगमायासमावृतः।
मूढोऽयं नाभिजानाति लोको मामजमव्ययम्॥nāhaṃ prakāśaḥ sarvasya yogamāyāsamāvṛtaḥ|
mūḍho'yaṃ nābhijānāti loko māmajamavyayam||
English translation (above): Shri Purohit Swami (1935), public domain. Sanskrit text via github.com/gita/gita (Unlicense).